Archive for September, 2011

The PunchTab team is obsessed with testing. We’re proud that we get to power the loyalty programs for so many really great bloggers, brands, and businesses and we don’t take that responsibility lightly. So we’ve become obsessed with testing and tweeking. And as a result, we’re adding more features every week.

One of the key metrics we keep a close eye on is the number of points that we distribute, and this past week was one of our biggest weeks to date, distributing over  half a million points in just a few days. (Pretty exciting!)

As our platform grows, we’re making modifications to help improve the performance of your loyalty program. Today we’re announcing an important change to to the Jave Script snippet that you pasted in your website.

If you had a JS snippet that looked like this:

var is_ssl = ("https:" == document.location.protocol);
var asset_host = is_ssl ? "https://www.punchtab.com/" : "http://www.punchtab.com/";
document.write(unescape("%3Cscript src='" + asset_host + "s/js/pt.js' type='text/javascript'%3E%3C/script%3E"));

It should now look like this:

var is_ssl = ("https:" == document.location.protocol);
var asset_host = is_ssl ? "https://static.punchtab.com/" : "http://static.punchtab.com/";
document.write(unescape("%3Cscript src='" + asset_host + "s/js/pt.js' type='text/javascript'%3E%3C/script%3E"));

The easiest and safest way to make this change is to log in to your PunchTab account and re-install your loyalty program. And don’t worry, the content (members, points, rewards) won’t be affected.

And if you’re a WordPress user, you can just download the latest version of the plugin. (That one is extra easy!)

Thanks for being a PunchTab user, and as always, we’d love to hear your feedback.

 

 

Announcing the PunchTab Activity Stream

We’ve got another new product!

You can now add the PunchTab Activity Stream to your loyalty rewards program. Let your users see what others are doing on your site to earn points. It’s an easy add, just head over to your dashboard to get to it!

Hey Developers… We’ve got an SDK!

Wanna beta test?

Email us at api@punchtab.com to learn more about how you can get your code-crazy hands on our java script SDK, our rest API and our secret sauce for IOS!

We’ve made it possible for you to customize the look and feel of your rewards program, reward enable even more actions and activities, and select your rewards currency. Cool stuff. Get in on it!

Foursquare Hackathon!

We’re a start up. We live and breath all things Silicon Valley. So when we hear the word “hackathon”, our engineering team doesn’t question if they’re going to enter the hackathon, they question what awesome costumes they’ll wear while coding their fingers to the bone, fueled on RedBull and falafels during a 29-hour long, brain-busting, product-building frenzy.

In this case, our trifecta of twenty-something French engineers went with the perpetual classic Mexican wrestling masks, while taking the opportunity to knock out a brand new product…

Announcing PunchTab for Foursquare! Business owners can now reward their customers for checking in and sharing their activity on Facebook and Twitter via foursquare. Any site owner can easily add their physical location to their current Punchtab rewards program in just a couple clicks.

Turn on PunchTab for Foursquare and let the check-in’s roll!

Ben, Arthur, and Mehdi, Hackathon ready.

 

You know that nifty giveaway tab on your facebook page? We made look just a little bit cooler. Let us know your thoughts on our new Facebook fan page. (We’d love to hear from you!)

We’ve also added tabs to show off your PunchTab rewards leader-board and catalog. If you’re running a rewards program on your homepage and you’ve connected your Facebook fan page, you’re now showing off which customers are earning the most points and encourage others to get in the game!

If you haven’t started a rewards program on your home website, get to it. It’ll take you 3 minutes to set up and it’s free!

PunchTab Introduces the Joomla Plugin

Hi Site Owners,

In order to make the installation of your PunchTab Loyalty Program even easier, we’re happy to announce that we’ve recently launched a Joomla module. (Actually, there are 2 modules for versions 1.5 and 1.6.)

If you are already registered on PunchTab, you can install it right now by going to punchtab.com/loyalty/installation and configuring it on your Joomla administration page. Or if  you were waiting for Joomla support, don’t wait anymore and go sign up on PunchTab.com

Just a quick reminder that we’ll be on Marketing Tech Blog Radio today at noon pacific / 3pm eastern time. Tune in and find out the latest:

http://www.marketingtechblog.com/technology/ranjith-kumaran-of-punchtab-on-mtb-radio/

Giveaways for Facebook Pages

Many of you have asked if we can help you run giveaways on your Facebook fan page. Today we’re announcing that this feature is now available.  You now have an easy way to setup a PunchTab giveaway and add it on your Facebook fan page within a giveaway tab. So once you have created your fan page (or if you already have one), just log in to punchtab.com and follow the steps to create a new giveaway and then chose the “Facebook Page” option.

Facebook Page giveaway installation

We have a lot of functionality coming that will help you build engagement on your Facebook presence and reward loyal users via social media.  If you have questions you can post them here or contact us via email / chat.