Drive Application Awareness and Increase Loyalty by adding a customized loyalty and reward program to your mobile applications
The iOS SDK is a free toolkit that provides iPhone and iPad developers with the ability to add customized loyalty and reward programs to any mobile application to help boost consumer awareness, user loyalty and meaningful engagement.
With hundreds of thousands of applications hitting the market every month, the world of mobile development has become a congested, competitive place to carve out success. Generating user awareness and continued use remain critical challenges for organizations that utilize mobile applications to engage with their customers. Developers can now implement PunchTab’s loyalty programs on mobile applications, incentivizing users to take desired actions by rewarding them with points, redeemable for discounts, products and prizes.
“Awareness, engagement, and enhanced loyalty are essential components in the success of a mobile app,” said PunchTab co-founder Ranjith Kumaran. “With our iOS SDK we can provide iOS developers with the same high-quality, easy-to-use functionality that the PunchTab platform offers to over 3000 blogs, websites and e-commerce sites, reaching more than 7.5 million consumers each month.”
“Eighty percent of mobile apps are used only once and then abandoned,” said Jeff Haynie, CEO of Appcelerator. “PunchTab is helping solve this problem by creating great loyalty programs for mobile apps. Features such as reward-enabling daily visits will keep users returning to apps again and again.” PunchTab’s mobile libraries are also being made available for Appcelerator‘s Titanium platform, reaching over 200,000 active mobile developers.
PunchTab’s iOS SDK offers mobile developers a free toolkit with an easy to integrate static library and customizable features to most effectively meet a businesses’ needs. Developers can easily reward-enable actions for repeat usage, social sharing and more.
For more information on PunchTab’s developer kit visit www.punchtab.com/developer or email firstname.lastname@example.org.
Today we’re proud to announce the debut of PunchTab Local, a free mobile application that provides local merchants with a way to create viral giveaways, drive in-store traffic and increase social engagement. (Pretty cool, right!)
The app is available to use anywhere, but we’ve started by launching with more than 35 local businesses across the Bay Area. PunchTab Local puts a modern twist on the classic concept of dropping business cards into a fish bowl to enter a contest. PunchTab Local takes the in-store giveaways that businesses are already running, and makes them mobile, adding the viral power of social sharing and Word of Mouth marketing. To greater incentivize in-store visits, actions are ranked higher as a customer gets closer to the cash register. Using the PunchTab Local app, Customers receive one entry when they “like” a business’ Facebook page and share the giveaway via Twitter or email but receive ten giveaway entries for in-store check-ins.
Daily deal websites offer customers promotional discounts at a significant cost to business owners, creating a one-time buying frenzy, but they do little to inspire loyal and repeat customers. PunchTab Local is free for both merchants and consumers, and bridges the gap between social, mobile and traditional in-store giveaways to incentivize consumers to engage, connect, and most importantly, return to local stores.
“There’s a lifetime value associated with social sharing that extends beyond the cash register or a single transaction. This first release of PunchTab Local is focused on driving social sharing and meaningful in-store activity to both engage customers as well as leverage their social networks,” said PunchTab founder Ranjith Kumaran.
“PunchTab Local is just one example of how PunchTab can power loyalty and reward programs for mobile apps,” Kumaran said. “With our iOS SDK, we’re bringing that functionality to mobile app developers so they can unleash their own creativity with the PunchTab platform. We’re constantly thinking about building products that empower companies to incentivize and reward users wherever they are – mobile, e-commerce, online or in-store.”
More information on the mobile app can be found at www.punchtab.com/punchbowl